Ajloun, May 13 (Petra) -- Digital content and social media platforms are playing a growing role in promoting Ajloun’s tourism and natural attractions, helping expand the governorate’s visibility among local and international audiences.

Local officials, photographers and content creators said visual content shared online has contributed to highlighting Ajloun’s environmental diversity, forests and tourism destinations while encouraging more visitors to explore the region.

Head of Ajloun Governorate Council Committee Muawiya Anab said digital content has become an important tool for showcasing the governorate’s tourism and natural assets and presenting its environmental and cultural identity to wider audiences.

He added that the spread of photos and videos across social media platforms has increased interest in Ajloun’s tourism destinations and encouraged visitors to discover sites that previously received limited attention.

Content creator Yasser Al-Hananadeh said tourism- and nature-focused digital content has helped bring greater attention to several locations that were not widely known in the past.

He noted that short videos and photography provide fast and effective ways to reach audiences and present tourism experiences in a more engaging format, contributing to increased interest in hiking trails and natural areas across the governorate.

Yousef Al-Samadi, a member of the "Volunteer Journalists" initiative, said digital platforms have expanded the reach of tourism-related content and enabled it to connect with audiences both inside and outside Jordan.

He added that digital content has become an essential part of destination promotion through continuous documentation of natural sites, tourism activities and outdoor experiences.

Photographer Ahmad Al-Zghoul said photography plays a major role in highlighting the beauty of Ajloun’s forests, villages and landscapes, noting that visual documentation helps capture the environmental richness of the region in ways that attract viewers and tourists.

Photographer Mohammad Al-Za’arir said the growing spread of visual content on social media has strengthened audience interaction with Ajloun’s tourism sites, making photography an increasingly influential tool in encouraging tourism and exploration.

//Petra// RZ

13/05/2026 12:00:29